If you're an author, you have a product to sell and a business to run and in this post, we're taking a look at just how to do that as effectively as possible.

As usual, we've created a set of beautifully designed templates and added them to Thrive Landing Pages for you to use right away. But even if you aren't a Thrive Landing Pages user, you can follow along in the video to see how to create the perfect lead generation pages, sales pages and even a hybrid page for your book.

In addition, we recently published an article where Matt explains how can you build a funnel to ebook landing pages, don't miss out.


It doesn't matter if what you're selling is a book or a washing machine - people buy products to improve their lives.

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The set of pages shown in the video are called the "Edition" pages in Thrive Landing Pages and they are available right away in the latest version of the plugin.

Let us know what you think of this new tutorial and the new templates by leaving a comment below! And if you enjoyed this post, please share it to help us spread the word.

About the Author

Shane Melaugh is a co-founder of Thrive Themes. When he isn't plotting new ways to create awesome WordPress themes & plugins, he likes to geek out about camera equipment and medieval swords. He also writes about productivity here.

  • Great video and set of pages Shane! What software/service do you use to create the book cover images? Thanks!

  • I receive a lot a mails everyday. I don’t read the most of them. But yours? I read everyone and view all your videos. They all contains so much value. The best money I spent on products is to Thrieve Themes. Thanks a lot. 🙂

    • Thank you very much for this comment, Eric! I’m very happy to know that you continue getting value out of the things I send out.

  • Thank you for this post! What I found most enjoyable was the ease of understanding what you were speaking about. I look forward to getting started using Thrive more!

  • Awesome information as always, Shane. Thanks for that. I’ve learned so much since I watch your videos. And it seems to work. I bought quite some products from Thrivethemes… 🙂 But there’s is one big question… How to bring people massively to my Landing Page?

    • Hello Sven,

      Thank you very much! The question of getting traffic has no easy answers, I’m afraid. Or rather: there’s no one answer that is universally correct. The best way to get more people to your site depends heavily on what your site is about, what your conversion goals are etc.

  • I’m using Pressive theme, but how do I get the new page templates? When I go into WP Admin > Thrive Themes > Page Templates, I only have “Landing Page 1”. Thanks!

  • Another great set of templates from Thrive Landing Pages. Shane provides some of the best pre-made landing page templates anywhere. Keep up the good work Shane!

  • Perfect timing, as usual Shane …. a book is the next stage in our business model. It’s of such great value to have you do the ‘Sales Funnel’ thinking for us, and then of course supply the best, and easiest to use WordPress theme software to go with it!

  • Another awesome training post by Shane Melaugh. Way to go pushing the freemium line Shane… Well Done. It’s so great to have you on our team.

  • This came at just the right time…I’m currently writing a non-fiction book! I have a question though: how would I use this for a novel/fiction since there aren’t any real “benefits” to list; it’s all about a great read.

    Thanks so much for adding this set to TLP! I’m so stoked to try it!

    • Hello Eric,

      Thanks for your comment! For a non-fiction book, it’s all about testimonials and reviews. And the author and the author’s credentials will also play a more important role.

  • Hi. May I know how to change the graphics with the “author picture”? I’ve been clicking around and I cannot seem to find it.

  • Thank you, Shane! Both the tutorial and landing page templates are so helpful for exactly what I’m doing now. I’m writing a book and will be using this to promote it. Thanks again! Really appreciate all the great value you add to the world wide web.

  • Where on earth can I download this or any template that you promised in the sales presentation and everything is so simple bla bla and then you call suddenly your tutorials University, this has been a nightmare for me from the gecko and just costed me time and money, there is no simple template directory that I can find a template I want to use, may it be book sales page like in the video or something else.

  • What plugins or programs can I use for payment of an e-book, for example I am marketing an e-book on a landing page, once they hit “Purchase”, what do I need to set up for the transaction?

  • Hey Shane!

    How can I get this landing page set for my book that I just launched on Amazon? I don’t need a monthly thing or website.


    • The landing pages are included in Thrive Architect. However, Thrive Architect is a WP plugin so you’ll need a WP website in order to be able to install and use the landing pages.

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