Looking for the best tools to connect to ActiveCampaign?

This is the guide for you.

Keep reading to learn 9 of the best ActiveCampaign integrations you can use to generate leads and convert them into customers with the right marketing campaigns.

How to Get the Most Out of Your ActiveCampaign Subscription

So you’ve started your ActiveCampaign account and you’re ready to collect leads, nurture them, and turn them into paying customers – great.

ActiveCampaign is a powerful marketing automation and CRM tool that can help you streamline your email marketing and help you generate sales.

A preferred option to older email marketing apps like MailChimp and AWeber, this marketing tool is designed to basically run on autopilot and help you offer personalized content to different segments in your mailing list, while you focus on other parts of your small business.

But to tap into the power of ActiveCampaign, you need the right tools to get your target audience to opt in and join your mailing list.

If you’re still new to running an online business, you might not know where to start. So, keep reading to find the best plugins and apps to integrate with ActiveCampaign, and start growing your mailing list today.

9 Best ActiveCampaign Integrations

Most of the plugins here are centered around form-building and lead-generation – key for building an engaged mailing list.

But some of these best ActiveCampaign integrations include additional features to enhance your website’s functionality and give your business a competitive edge.

1. Thrive Leads

Thrive Leads is the best WordPress form builder you can use to generate leads and grow an engaged mailing list. This plugin has a super simple visual builder you can use to build and customize your opt-in forms.  

When you buy Thrive Leads, you also get access to 450+ professionally designed opt-form templates you can use to grab your audience’s attention and get them to convert.

You have a wide range of opt-in forms and popups you can create, including:

  • Popup Lightboxes
  • Sticky Ribbons that stay on the page while your visitor scrolls
  • In-line opt-in forms
  • 2-Step Opt-In form
  • Slide-in forms
  • Opt-in widgets
  • Scroll mats
  • …and so much more

Thrive Leads seamlessly integrates with ActiveCampaign, so you can send your new leads to your CRM with ease.

To get started, you’ll need to connect your ActiveCampaign account through the Thrive API.

You can purchase Thrive Leads as a standalone product (for $99/year) or you can purchase both these plugins and several other power-packed site-building tools when you buy Thrive Suite.

2. Thrive Automator

Thrive Automator is the best free automation plugin you can use to connect ActiveCampaign to a variety of WordPress plugins, apps, and tools. But that’s not all.

Thrive Automator is designed to let you connect a host of tools to each other and enhance your website’s functionality.

Whether you need to automatically create WordPress user accounts, or add new customers to your mailing list, you’ll quickly discover that Thrive Automator grows with your business, becoming more capable with each new online tool you use.

And if you make the smart decision to purchase Thrive Suite, you can use Thrive Automator to set up useful workflows, like:

  • Adding a user to a specific email sequence when they complete a quiz
  • Creating a WordPress user account after a user purchases an online course
  • Send an email notification when a user leaves a comment on your blog post
  • …and so much more

You can also use webhooks to connect your website to other tools (e.g. Stripe, PayPal, Calendly...) to transfer customer data and other information — but this does require a bit of learning.

You get to use this amazing tool for free – and you don’t need to know how to code to use it.

Learn more about Thrive Automator.

3. Uncanny Automator

Uncanny Automator is one of the best premium WordPress automation plugins in the market. It lets you create powerful workflows to save time and reduce errors, without writing any code.

You can use this automation plugin to connect ActiveCampaign with popular WordPress plugins to take your email marketing automations to the next level.

You can also connect Uncanny Automator to a variety of marketing automation, CRM tools, and customer support tools like HubSpot, Slack, Google Sheets, and more.

So if your favorite tools don’t have native integrations for one another, don’t worry. Uncanny Automator can help.

Think of Uncanny Automator as WordPress’ own “Zapier for WordPress plugins” — helping business owners create workflows to improve their business’ efficiency, streamline their sales automations, and enhance their online store’s functionality.

And the best part? You don’t need to know how to code to use this plugin.

You can set up in-depth automation workflows to run your website efficiently – and seamlessly add new contacts to your ActiveCampaign email sequences.

Pricing starts at $149/year for their Pro plan.

4. OptinMonster

OptinMonster is one of the best WordPress lead generation plugins designed to help you convert more site visitors.

OptinMonster landing page template

Like Thrive Leads, OptinMonster has a drag-and-drop builder and hundreds of opt-in form templates you can customize to create eye-catching lead-gen forms, mini landing pages, and popups to convert your site visitors into subscribers.

These designs are fully responsive and compatible with any device, so your site visitors will see them clearly on their computer, smartphone, or tablet.

This plugin integrates directly with ActiveCampaign, allowing you to create straightforward lead-nurturing workflows.

Pricing starts from $9 per month, billed annually, for their basic plan. But their most popular plan, Pro, starts from $29 per month, also billed annually.

5. WPForms

WPForms is one of the best WordPress form builders. This plugin prioritizes convenience and ease of use, providing over 700+ form templates for you to use on your website. 

You can integrate this plugin with ActiveCampaign to grow your mailing list, nurture leads, and get more sales.

WPForms landing page templates

WPForms comes with a visual drag-and-drop editor, allowing you to view your changes in real time as you customize your form. 

The design flexibility this plugin offers enables you to create a simple form to collect contact details or build an advanced multi-page form to collect in-depth information from your site visitors — with their consent, of course.

You can use WPForms to create more advanced forms like survey forms, donation forms, subscription forms, and more.

And you don’t need to be an experienced coder to create these forms. WPForms created their templates with all levels of technical experience in mind. 

Pricing starts from $39.60 per year for their basic plan. But their most popular plan, Growth, starts from $159.60 per year.

6. RafflePress

RafflePress is the best WordPress giveaway and contest plugin.

With this plugin, you can easily run a giveaway and get your audience to sign up to your mailing list. 

Giveaways (and contests) are an effective way to grow your mailing list, boost your social media engagement, and get your business in front of newer audiences -- leading to more conversions. 

And with ActiveCampaign, you can use this integration to funnel your new leads into the right email sequences to turn them into paying customers.

Pricing starts from $31.60 per year for their basic plan. But their most popular plan, Growth, starts from $159.60 per year.

7. Formidable Forms

Formidable Forms is a powerful, advanced WordPress form builder plugin you can integrate with ActiveCampaign to grow your mailing list.

This plugin is packed with powerful features and premium add-ons to help you create advanced forms with ease.

Formidable Forms also has a visual drag-and-drop editor to help you create your WordPress forms with a few clicks – and no code. 

Pricing starts from $39.50 per year for their basic plan. But their most popular plan, Business, starts from $199.50 per year.

8. Zapier

Zapier is one of the most powerful automation plugins – but it is quite pricy.

Zapier connects to a large number of social media, email marketing, and communication applications, from HubSpot to Microsoft Office 365, Zendesk, Salesforce, Magento, Klaviyo, Shopify, Google Analytics, and many more.

So, you can integrate this tool to build your ActiveCampaign lists and send data to a host of other tools in your business ecosystem.

Pricing starts from $20 per month, billed annually, for their most basic plan.

9. WooCommerce 

WooCommerce is one of the best eCommerce plugins for WordPress.

You can integrate WooCommerce with ActiveCampaign to improve customer experience, turn one-time buyers into regulars, and grow your business.

This integration also allows you to refine your segmentation process and create marketing automations based on your ActiveCampaign contacts’ purchase behavior, demographics, and other details.

Abandoned carts piling up? Connect WooCommerce to ActiveCampaign, create a workflow to boost purchase-completion rates, and land more sales.

Once you’ve collected your customers’ details, you can also use SMS marketing to support your transactional email sequences and send alerts on special promos and upcoming discounts.

These are just a few of the many use cases you can execute with this integration.

WooCommerce is free, but you may need to pay for a few premium checkout tools to enhance your online store’s functionality.

Next Steps: Create a Lead Magnet for Your Lead-Gen Forms

If you want your site visitors to fill in your forms and opt-in, you need to give them a high-quality, valuable offer.

The playing field is highly competitive today, so you need to make sure every element of your marketing strategy stands out – including your lead magnets.

Use these four free tutorials to learn how to create engaging, attractive lead magnets your audience will love:

Start Generating Leads the Right Way

If you’re still building your WordPress website, or you’re in search of the right no code tools to grow your mailing list… 

You’ll need a rock-solid form-builder and a set of attention-grabbing landing pages to win your audience’s trust and encourage them to sign up for your offer.

Thrive Architect and Thrive Leads are the lead-generating combination you need to make this happen.

When you buy Thrive Architect, you get a drag-and-drop editor and hundreds of page and block templates that have been designed to help you generate conversions. From smart pricing tables to call-to-action sections, and even contact form templates

Coupled with Thrive Leads high-powered opt-in forms, you’ll turn your website into a lean, mean conversion-generating machine.

You can purchase Thrive Leads and Thrive Architect separately (for $99/year each) or you can purchase both these plugins and several other power-packed site-building tools when you buy Thrive Suite.

Thrive Suite is an all-in-one toolkit that contains plugins, landing page templates, opt-in form templates, quiz templates, and more; designed to help you build a thriving online website that generates revenue.

And you get Thrive Leads, Thrive Architect, and 8 other plugins designed to expand your website’s functionalityfor a steal.

Click here to learn more about Thrive Suite.

About the Author Chipo

Chipo is a content marketer, digital consultant, and seasoned freelancer with a keen interest in tech, marketing, and the future of work. She helps both graduates and solopreneurs set up their personal brands so they can thrive online. When she’s not working, she’s reading, dining out, and watching old seasons of Grey's Anatomy.

Get In Touch